LANEIGE

LANEIGE x Sephora Italia
Milan, 21 House of Stories Navigli

For the launch of LANEIGE’s new Water Bank line, we crafted an immersive wellness experience in collaboration with Sephora Italia, a day of self-care, softness, and deep hydration. With the amazing FairPlay I did the art direction and graphic design, contributing to a vibrant visual identity that reflected the brand’s essence: advanced Korean skincare, inner glow, and luminous simplicity.